If you are thinking about putting your home on the market, chances are you have come across the concept of “home staging “ one way or another. You may be asking yourself – is it really necessary to get my home styled? Do I even have the right type of house for it? And above all else…

Is staging a house for sale worth it?

It’s perfectly normal to have these questions, and we are here to answer all of them. But just before we get into the nitty-gritty of the costs of home-staging, we need to make one thing crystal clear.

Home Staging is an investment, not an expense.

It’s a professional real-estate service designed to maximise the value of your home, minimize the days on the market and attract the highest possible number of buyers.

It’s also important to highlight that staging is NOT just for luxury homes, in fact, our empirical evidence shows that older homes and inner-city units have the best Return on Investment (ROI) after they are professionally styled.


Read “Styling an Older House for Sale – Worth it or Not


Need more proof? These properties that have been on the market previously (unstyled), and then re-listed again once they were staged. Look at the difference in offer amounts, which we listed here as the ROI.

45 Percy Street, Tarragindi

percy street green resort style styling living room

Staging cost: $4,600

ROI: $110,000

Click HERE to read

17/32 Fortescue St, Spring Hill

fortescue street spring hill fireplace beautiful traditional styling

Staging cost: $3,600

ROI: $150,000

Click HERE to watch

51 Carlton Tce, Wynnum

carlton terrace blue living room

Staging cost: $6,240

ROI: $70,000

Click HERE to read

How much does Home-Staging cost?

Just like with any other service-based business, there are several different ways one can set up and operate their home-staging company, which will have a direct influence on the pricing.

At Foxy, we have built our entire business structure around the intention to maximise the ROI for our clients. For the homeowners to get the biggest ‘bang for the buck’, we had to focus on being flexible & cost-effective, which means cutting out all the middle-man costs.

Owning our furniture and having our in-house full-time logistics & styling team gives us the ability to keep our prices steady and ensure a good ROI for our clients.

In the Brisbane market, Foxy Home Staging sits in the middle section. We never want to be the cheapest or the most expensive; our primary focus is styling homes under $1.5 million.

OUR PRICES

There are a lot of different variables we must take into consideration, but for indicative purposes, these are the estimated amounts (incl. GST) based on the size of the property.

Quote / Consultation FREE Click HERE to get a free quote

PROPERTY SIZE

PRICE

ROOMS STYLED

1-bedroom house/unit $2,300 Master bedroom, living/dining room, outdoor, bathroom & kitchen
2-bedroom house/unit $2,600 2 bedrooms, living/dining room, outdoor, bathroom & kitchen
3-bedroom house $3,000-$3,500 3 bedrooms, living/dining room, outdoor, bathroom & kitchen
4-bedroom house + 2 living spaces $4,000-$4,500 4 bedrooms, living/dining room, media room, outdoor, bathroom & kitchen
5-bedroom house + 3 living spaces $5,000-$6,000 5 bedrooms, living/dining room, media room, formal living, 2x outdoor, bathroom & kitchen

What’s included in the pricing?

  • Styling Service – selection of furniture & decorations appropriated to the targeted demographics of buyers, property styling on the day of the install (1x Lead Stylist, 1x Stylist)
  • Furniture & Decorations Hire – 8-week hire period of furniture & decorations
  • Insurance – accidental insurance (does not cover pet stains)
  • Transportation – delivery of furniture & decorations + pack-up after the sale/end of hiring period

What if my house does not sell within the rental period?

To put your mind at ease – this does not happen very often. In the unlikely scenario, simply touch base with us so we can discuss your options from here on. We can offer an extension on a week-to-week basis or we can offer a 4-week extension with one week free.

Note: Our extension rates are laid out in the Terms & Conditions document you will receive with the invoice.

If this is still a worry, you should check out our Foxy First Class home-staging package. Our peace of mind offering – if your house doesn’t sell, you don’t have to pay a cent!

Who pays for home-staging?

Most times, it’s the homeowner who pays for the home-staging service.

We have had some cases when the agent paid on behalf of the home seller for various reasons:

  • The agent wanted to win over the listing
  • The agent promised to cover all marketing expenses
  • The agent made an agreement with the homeowner where the owner pays the agent back upon settlement (we also offer this option, find out more HERE)

Do you have more questions?

Click HERE to see the answers to some of the most Frequently Asked Questions.


How much will it cost to have my home staged?

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