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February 2022

5 Steps to Increasing Productivity in your Home Staging Business

By |2022-04-21T13:30:38+10:00February 16th, 2022|Business of Staging|

If you are a home staging business owner looking to increase the number of jobs you’re able to complete each day, then this article is for you. We've compiled our experience-based knowledge to help you be more productive and efficient with your time. TIP: Look out for the tip icons scattered throughout the article, they contain real-life advice that you can implement in your own business. --- We’ve turned our five-step system into an easy to remember acronym: S.T.A.G.E. Set the Foundation Truck Schedule is Key Advanced Planning Great Inventory Management Early Start Set the Foundation [...]

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Is the “Forever Home” a Myth?

By |2022-02-11T14:00:19+10:00February 11th, 2022|The Real Estate Life|

Is the “Forever Home” a Myth? “Starter Home” and “Forever Home” are frequently used terms in the real estate industry. The question is, are they still relevant nowadays or have they become mere marketing gimmicks, set out to trick people into ever-increasing consumerism? Back in the days it wasn’t uncommon to live and grow old in the same house you bought as a young adult. These days? Not so much. “Forever Home is not a myth. I’ve had six so far.” - random Internet user (thanks for the laughs!) Truth is that any minor change in circumstances [...]

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3 Types of Properties That Benefit the Most from Home-Staging

By |2022-02-08T11:07:13+10:00February 8th, 2022|Home Staging General Interest|

Should I style my home for sale? The conversation whether home staging is a worthwhile investment has been ongoing for the last few years. Even though it is becoming the new norm in the process of selling real estate, some homeowners still need a lot of reassurance that the initial cost of staging is guaranteed to come back (and multiplied!) in their sale price. One of the problems we encounter is the different intergenerational approach to buying and selling real estate. Property ownership is still primarily in the hands of baby boomers and early Gen Xers, but Millennials [...]

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How to Style Homes Using Black Colour | Our 3 Favourite Interior Designs

By |2022-02-01T09:40:23+10:00February 1st, 2022|Colour Inspiration|

How to Style Homes Using Black Colour Many people tend to steer away from decorating their own homes with black in fear of creating an environment that is too drab and dull. We are here to show you that when you decorate with black, you can still make your interior explode with vibrancy! History of the Colour Black Charcoal was one of the first pigments used in art, making its first appearance on the walls of prehistoric caves. Over the centuries, the colour black has gained a bit of a bad rep. [...]

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January 2022

FOXY’S MARKETING INSIGHTS: The Most Popular Content of 2021 and What We Learned from It

By |2022-01-21T13:22:16+10:00January 21st, 2022|Behind The Scenes, Business of Staging|

Can you believe it’s the end of January already? Having started 2022 with only half of the Foxy crew on board (thanks Covid!) was definitely not what we were expecting, but I’m proud to say that the team has absolutely smashed it! It would also explain why this month has totally flown by for all of us here. --- Now that we have some more hands on deck, it has given us an opportunity to pause and reflect on last year and review all the wins and lessons it brought along. While Phoebe & Jake discussed all things business-growth [...]

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8 Furniture Layout Rules for Home Staging

By |2022-01-18T12:00:05+10:00January 18th, 2022|Home Staging General Interest, Home Staging Tips|

Within the world of real estate, home staging is becoming an ingrained part of the selling process. There are many benefits in getting your home staged for sale, but the main purpose is to make the property appear more desirable to potential buyers. --- Read “7 Benefits of Home Staging”. --- One way to make the home marketable is by smart placement of the furniture, with the intention to enhance the perception of space and light. Though this may seem like a difficult task, there are some basic guidelines that professional home stagers follow. In this article, we have [...]

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How to Display Liquor in Homes for Sale

By |2022-01-14T14:44:15+10:00January 14th, 2022|Home Staging Tips|

Okay, just before we be-Gin (sorry about the lousy pun, it was a pour decision... ok I'll stop), let’s answer some questions about this topic that we are pretty sure you have. Why on earth is alcohol displayed in homes for sale? And most importantly… can I have some? One of the ideas behind the concept of home staging is to create an illusion of the dream lifestyle. People who walk through the open home need to be able to envision themselves living there, but not just to their regular [...]

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Cost Comparison of Home Staging – DIY vs Professional

By |2022-01-11T15:58:01+10:00January 11th, 2022|DIY Home Staging|

A beautifully presented home is one of the most important aspects of your marketing strategy, with 44% of Australian Buyers admitting to having paid more for a home just because “they really liked it”. * *Click here to read “Psychology Behind Home Buying”. However, preparing a home for sale can be a costly process, leaving a limited amount of money for the staging, which makes a lot of homeowners resort to low-cost options. --- Most people assume that DIY (Do It Yourself) Home Staging is the perfect solution for selling their home on a limited budget. After all, they [...]

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December 2021

Foxy at Home | 101/71 Swann Rd, Taringa

By |2021-12-20T08:31:49+10:00December 20th, 2021|Foxy at Home|

What is Foxy at Home? Let us take you behind the scenes of styling homes for sale. At the end of the article we share the names of our furniture suppliers and retail shops, keeping absolutely no secrets when it comes to helping you fall in love with your home again! Recreate The Look 101/71 Swann Road, Taringa We could not believe this was an apartment at first! Can you imagine high ceilings, designer fixtures, full height glass doors AND a private courtyard in an apartment? Yes, all this and more! Oh, and to [...]

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9 Ways Home-Staging Appeals to Buyers’ Emotions

By |2021-12-10T13:00:59+10:00December 10th, 2021|Home Staging General Interest, Home Staging Tips|

Styling a home for sale is not just about ‘making it look pretty’, it is about helping the buyers form a strong emotional connection with the house.  There are many ways how home-staging influences people’s feelings, but we’ve narrowed it down to the main nine points. All of these could be developed into separate articles on their own, some of which we’ve already written about. Without any further ado, let’s jump straight into it! 1. First Impressions Count We’ve all heard the saying ‘you never get a second chance to make a first impression’. When it comes [...]

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