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February 2021

5 Styling Rules for Towels

By |2021-02-08T09:44:54+10:00February 8th, 2021|Home Staging Tips|

When it comes to staging homes for sale, bathroom towels may seem like a nonessential, easily overlooked decoration. After all, it is only the home’s architecture, fixtures and fittings that get looked at, right? Wrong. We’ve said it a thousand times and we’ll say it a thousand more. Home Staging is about creating the appearance of the buyers’ perfect lifestyle. This can only be achieved by appealing to their senses and decorating with items that pull on their heart strings. So what roles do towels play in this strategy, exactly? Who doesn’t love coming out [...]

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January 2021

How to Choose the Best Greenery for Property Staging

By |2021-01-29T11:22:29+10:00January 29th, 2021|Home Staging Tips|

How to Choose the Best Greenery for Property Staging Plants, flowers, vines, fig trees… you name it. Greenery of any kind is an absolute MUST when it comes to staging a house for sale. --- 3 Reasons Why Greenery is Important: Real Estate Photography – Plants and flowers are known to bring out freshness and vibrancy in photos. Real Estate Photographers in particular, have a very distinct way of editing the pictures. Certain colours tend to stand out more than others and green is one of them. Look at any professional listings on RealEstate.com.au to spot the difference for [...]

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Karate-Chop and 3 Other Weird Things our Stylists Do

By |2021-05-12T13:02:38+10:00January 22nd, 2021|Home Staging Tips, Styling Furniture|

Karate-Chop and 3 Other Weird Things our Stylists Do Get into the stance. Legs wide. Arm high. Breathe in. Breathe out…. and... “Kiai!” No, this is not an excerpt from a karate book. It’s just our property stylists chopping cushions. Yes, cushions. Why would they karate-chop cushions, you may ask. Well, here’s a few reasons why. • It accentuates the texture of the fabric, which contributes to sensory stimulation. (This topic could be a lengthy blog post, but long story short – appealing to the senses of potential buyers creates a more memorable experience) • [...]

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Marketing Campaign Ideas for Home Stagers

By |2021-01-19T09:47:53+10:00January 19th, 2021|Business of Staging, Uncategorized|

Marketing Campaign Ideas for Home Stagers We believe most business owners realise the importance of having a good marketing strategy, yet they do not always apply it to their business. The evident dichotomy between ‘knowing’ vs ‘doing’ is a topic we could discuss for hours. --- Especially in our industry, it’s not uncommon that marketing comes last. Perhaps it’s because not many Property Stylists have the time, energy or resources to invest in creating actual and meaningful marketing campaigns, or there’s the possibility that they do not really appreciate the value of marketing. Either way, Cody and I (the [...]

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How To Style a Bedroom on a Budget | Without Looking Cheap

By |2021-06-23T09:08:35+10:00January 12th, 2021|DIY Home Staging|

The favourite part of our job is seeing the look on the homeowner’s face when they enter their newly staged house. It’s a mix of surprise, amazement and joy, shortly followed with “I should have had my property styled years ago!”. --- The next stage is pondering… “I wonder if I could recreate this look in my new home…”. Well guess what. Yes, you absolutely can! And there’s no need to spend thousands of dollars (even though we did, but that's because we want your house to sell quickly and for a good price). I [...]

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8 Tips to Depersonalise Your Home Before Selling

By |2021-01-07T10:22:36+10:00January 6th, 2021|DIY Home Staging, Home Staging Tips|

When preparing your home for sale, decluttering and depersonalising your space is an important step in the home staging process. If you want to sell quickly and at the highest price, you need to enable the potential buyers to visualise themselves living in your house. Any visible personal items (e.g. family portraits) would cause friction in their imagination and be a constant reminder that the house they’re looking at belongs to someone else. “A properly staged house should feel warm, welcoming & homely, without the “footprint” of the previous owner.” We have put together eight tips [...]

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December 2020

Styling a Display Home – Why & How

By |2020-12-21T10:13:39+10:00December 21st, 2020|Home Staging Tips|

Is it just me, or does anyone else really like to visit Display Villages? I mean… I am not even in the position to buy – I have no deposit, no intention to build a house… but there is something about walking through a Display Home that just hits the right spot for me. If you are judging, I understand. I am judging myself too. *she said as she opened Google and looked up another Display Village to visit this weekend* But let's get to the point. Why Should [...]

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3 Online Tools We Use for Team Communication

By |2020-12-17T08:39:50+10:00December 16th, 2020|Behind The Scenes, Business of Staging|

3 Online Tools We Use for Team Communication Home Staging is an incredibly dynamic, ever-changing industry. Sudden changes, busy traffic or unpredictable weather are only a few of the challenges we face every day. That is why clear, team-wide communication is of utmost importance. Today we will share with you three of the most frequently used Online Programs we utilized to communicate between each other. SLACK Contrary to its name, Slack is keeping us all productive & connected throughout the day. It’s a free to use online tool and we at Foxy use it as a group [...]

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2 Things Our Stylists Never Leave the Warehouse Without

By |2021-10-07T15:00:39+10:00December 8th, 2020|Behind The Scenes, Business of Staging|

Whoever says the wallet keys phone triple pocket tap is not a part of their ‘leaving-the-house routine’ is either lying… or wearing a handbag. But even myself, as a living woman (Bunnings Karen video, anyone?), I always do the handbag tap-tap as I’m about to walk out and don’t leave the house until I confirm all three items are present. Our stylists have a similar routine, but instead of Phone, Wallet, Keys – it’s: 1) Steamer 2) Install Bucket It’s not usually a pocket tap-tap [...]

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How to Style with Bold-Coloured Walls

By |2021-01-06T09:51:27+10:00December 3rd, 2020|Home Staging Tips, Think Outside The Fox|

Blog Series ‘Think Outside The Fox’ | Episode 3 Feature walls make for an exciting design element in any room. Bold colour choices can add a splash of personality to your home and really liven up the space. But when it’s time to sell your house, feature walls can become a disadvantage. In most instances, your real estate agent would recommend repainting the wall(s) into a more neutral colour to attract the highest number of potential buyers. Of course, this is not always a feasible option. Things like your budget or not worthy ROI (Return on Investment) can often [...]

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