We understand that marketing can often take a backseat when you’re caught up in the busyness of your work. We’re fortunate enough now to have an in-house team that helps us stay on track. But either way, this downtime is the perfect time to prepare for busier times by strategising and refocusing on your marketing efforts. We have effectively built our brand across various platforms like podcasts, YouTube, Instagram, Facebook, and even TikTok. And with a little extra energy put towards your marketing, you could do the same! During quieter periods in the market, we take advantage of the extra time creating and releasing more engaging content. Think of it as your chance to get creative, refine your strategies, and establish a strong online presence. Watch the video beside (or above if you’re reading on your phone) for an example of a creative marketing video which isn’t necessarily focused on lead retention, but is another great way to get your name out there!