November 2024

3 Costly Business Mistakes We Made and How We Fixed Them

By |2024-11-27T13:34:55+10:00November 27th, 2024|Business of Staging, Home Staging General Interest|

3 Costly Business Mistakes We Made & How We Fixed Them Running a business is a constant learning curve. Mistakes happen—some big, some small—and they’re an inevitable part of growth. While they can be frustrating (and sometimes costly), every stumble comes with a lesson that helps you grow stronger. Cliche but true. Here are the top three mistakes (that come to mind) we’ve made in our journey at Foxy Home Staging, what we learned from them, and how they’ve shaped the way we operate today. Let’s start with the mistake that cost us $20,000 in revenue. Yep, you [...]

October 2024

Boost Your Business with Short Form Video Content

By |2024-10-23T14:16:24+10:00October 23rd, 2024|Business of Staging, Home Staging General Interest|

Boost Your Business with Short Form Video Content As we near the end of 2024, marketing—especially through social media—is more important than ever. It’s not just about getting your name out there but about making a genuine connection with people. At the end of the day, people are more likely to buy from a business they know, trust, and feel a connection with. And where do they build that trust? Often, it’s through their phones, scrolling on social media apps. If you’re not posting content regularly, you’re likely "out of sight, out of mind." The goal of marketing isn’t [...]

The Power of Customer Service, Building Relationships & Reputation

By |2024-10-08T09:35:36+10:00October 8th, 2024|Business of Staging, Home Staging General Interest|

The Power of Customer Service; Building Relationships and Reputation Let’s chat about something that can truly make a business stand out: customer service. It’s nothing revolutionary—we all know how important it is, yet plenty of businesses still overlook it, even though it’s straightforward. It’s more than just fixing problems or answering questions; it’s about creating a positive experience for people at every step of the way. Whether you’re a client, an agent, or part of our team, every interaction counts because it helps build our reputation and strengthen our relationships. Customer service isn’t just one [...]

August 2024

Behind the Cost of Home Staging Services

By |2024-08-21T10:14:19+10:00August 21st, 2024|Business of Staging, Home Staging General Interest|

Behind the Cost of Home Staging Services Selling your home quickly and for top dollar can be a real game-changer, and that's where home staging comes in. Now, we often talk about why the investment in staging is worthwhile but let's take a couple of minutes to pull apart this investment and break down exactly what the staging fee covers.Why? Well if I were making a significant purchase I’d like to know where my money is going - and I’m sure others feel the same. We have a team of stylists present on installation day, [...]

How to Make Small Spaces Feel Bigger

By |2024-08-01T08:16:54+10:00August 1st, 2024|Business of Staging, Home Staging General Interest|

How to Make Small Spaces Feel Bigger Living in a small space doesn’t mean you have to feel cramped. With a few clever design tricks, you can turn your cozy home into a spacious retreat that feels airy and inviting. With these simple tips, you can make the most of your small space and create a home that’s both functional and fabulous. Embrace your cozy quarters and let your creativity shine—it’s amazing what a few styling tweaks can do! Have you ever noticed how a clutter-free surface instantly makes a room feel more open? Styling [...]

July 2024

Home Staging Logistics: In-House or Contractor

By |2024-07-22T09:14:15+10:00July 22nd, 2024|Business of Staging, Home Staging General Interest|

Home Staging Logistics: In-House or Contractor Deciding between in-house teams and external contractors is a big decision for home staging businesses. Let's dive into the key factors to consider, including financial implications, benefits, challenges, and long-term growth. By understanding these elements, businesses can make informed choices that align with their goals and boost their performance in the competitive home staging industry. Financial Considerations First up, money matters. Figuring out the financial side of things is crucial when deciding between in-house teams and external contractors. An in-house team requires upfront investments like buying trucks, hiring [...]

Key Metrics for a Successful Home Staging Business

By |2024-07-16T12:53:40+10:00July 16th, 2024|Business of Staging, Home Staging General Interest|

Key Metrics for a Successful Home Staging Business 12 Essential Metrics for Optimising Your Home Staging Business. Understanding business metrics is key to keeping any company on the right track. At Foxy Home Staging, we make sure to keep an eye on a range of metrics to ensure everything is running smoothly and we're hitting our goals. This article is here to help fellow home staging business owners get a handle on the back end of their business. And while some methods might differ based on how your business is set up, we've covered the main points to guide [...]

Identifying Different Interior Design Styles

By |2024-07-08T10:39:07+10:00July 8th, 2024|Business of Staging, Home Staging General Interest|

Learn How to Identify Different Style Aesthetics Ever wondered about the different types of interior design styles? Maybe you're thinking about switching things up but can't quite decide which direction to go. Don’t stress—there’s a style for every taste, and we’re here to help you find the one that fits you like a glove. Whether you’re a design aficionado or just starting out, understanding what sets styles like contemporary from the Mediterranean can be a bit tricky. That's why we've put together the ultimate guide to break down the different interior design styles. We're in a fortunate position to [...]

June 2024

The Top 5 Challenges Australian Home Stagers Face (And How We’re Handling Them)

By |2024-06-18T09:27:09+10:00June 18th, 2024|Business of Staging, Home Staging General Interest|

The Top 5 Challenges Australian Home Stagers Face (And How We’re Handling Them) Transforming properties into stunning spaces is a dream job, but it comes with its fair share of hurdles. Today, we're diving into the top five challenges we face as Australian home stagers and sharing our two cents on handling them. Let us know if we missed any major challenges in the comments.  1. Staffing: The Never-Ending Puzzle Finding and keeping the right team is probably the biggest and most constant challenge. You never really "solve" the staffing problem; it's a dynamic, [...]

March 2021

The Start & Growth of the Home-Staging Industry in Australia

By |2021-03-04T13:02:04+10:00March 4th, 2021|Business of Staging|

The process of selling a home is ever-changing. As technology has developed and the population grown, the real estate market has become progressively more competitive. This has led to the pursuit of discovering new & innovative marketing strategies for selling properties. These days, one of the most effective techniques to sell your home faster and for a higher price is having your house styled professionally by a Home Staging company. In Melbourne and Sydney, the concept of staging has now become an ingrained, non-negotiable part of the selling process, and Brisbane is also heading in that same direction. [...]

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