Is Home Staging Worth it in Brisbane and the Gold Coast

Short answer: Yes. Home staging almost always helps properties sell faster and for a higher price, no matter the market conditions. That’s why, if you look at the best-performing agents in your area, you’ll see they nearly always recommend staging to their clients.

What difference does staging make?

From Foxy’s experience staging over 6,500 homes in Brisbane and the Gold Coast over the past 9 years, the benefits are consistent:

• Higher sale prices – Styled homes stand out and often achieve tens of thousands more.
• Faster sales – Staged homes spend less time on the market.
• Fewer price reductions – Staging helps avoid campaigns going stale and needing a cut.
• More buyer competition – Staging creates emotional appeal, which pushes buyers to compete.

Isn’t everything selling anyway?
Yes, most homes will eventually sell – but the real question is how well they sell.

• An unstaged home may attract one or two offers.
• A staged home is more likely to attract multiple buyers, creating stronger competition and a higher final price.

What do local agents say?
Brisbane and Gold Coast agents consistently tell us that staged homes:

• Photograph better, which brings more buyers through the door.
• Feel more inviting at open homes.
• Create stronger emotional responses, which translate into better offers.

That’s why so many leading agents recommend Foxy Home Staging – and why staging has become the go-to strategy for top-performing agents in both regions.

Is staging worth the cost?

Yes – especially compared to the cost of a price reduction. At Foxy, our average staging investment in 2025 is $4,600, with smaller homes costing less and prestige homes more. The return on that investment is often far greater, and for investors, staging can also be tax deductible.