How to choose a home staging company, and what to ask before you book Staging done well puts real money back in your pocket when you sell. We pulled the numbers apart in does home staging actually make you money?, and the short version is that a good stage can return many times what it costs. So the company you pick is not a small decision. It is one of the few parts of your sale you actually control, and the right call can swing the result by tens of thousands (if not more). The quote stage is where [...]

Will my home sell for less if it's vacant? Yes. In most cases, a vacant home sells for less than the same home would have if it was styled. Not always, and not in every market, but consistently enough that it's the answer most agents will give you when asked directly. We've staged over 7,500 homes across Brisbane and the Gold Coast. We've watched what happens with vacant campaigns and styled campaigns side by side, often on the same street. The pattern is clear: buyers behave differently in an empty home, and that difference shows up in the offers. Here's what's actually going [...]